Tactical sign installations for brands that cannot miss.
Signage Operations Command (SOC) is a Charleston‑based, veteran‑founded sign operations unit built to execute complex signage missions with the precision of a military deployment and the polish of a world‑class brand experience.
From single‑site storefronts to coast‑to‑coast corporate rebrands, SOC coordinates fabrication partners, field crews, equipment, and permitting to ensure that every cabinet, channel letter, pylon, monument, vehicle wrap, and window graphic is installed on time and on spec—no excuses.
The command structure behind SOC is built to absorb complexity. Multiple sign types, phased openings, landlord criteria, and jurisdictional sign codes are woven into a single deployment plan so that every elevation receives the right equipment, the right crew, and the right window of time. Field teams operate from clear scopes and checklists instead of vague work orders.
For national programs, that same discipline scales to hundreds of sites. Surveys, photos, and as‑built details are captured in a consistent format, giving brand and construction teams a reliable picture of what exists and what will change. When executive leadership asks for status, SOC can report in precise, operational terms—not guesses and rough estimates.
Whether your mission is a single flagship location or a multi‑state retrofit, SOC approaches it with the same mindset: define the objective, map the constraints, resource the operation, and execute tightly against the plan. That clarity is what prevents last‑minute surprises and ensures your signage presents the way it was designed, not simply the way it was easiest to install.
Founded by 2021 “Young Sign Maker of the Year” Justin Myers and backed by Allen Industries, SOC fuses battle‑tested field leadership with one of the country’s premier sign manufacturers.
Corporate rebrands, franchise conversions, and multi‑location retrofits are treated as structured campaigns with briefings, milestones, and transparent reporting—not “best effort” jobs.
Together, these projects show how SOC handles brand-critical storefronts: from survey and engineering through installation and night-time verification, every step is tracked like a mission log. That discipline is what allows national brands to trust that a new elevation in Charleston will look and perform exactly like one in Denver or San Diego.
A sign operations unit built like a military command.
Signage Operations Command is not a casual installer directory or a one‑truck operation. It is a structured operational command that lives at the intersection of fabrication, logistics, and disciplined field execution.
Every project begins with a mission brief: site conditions, existing structures, brand standards, electrical loads, permitting constraints, and safety requirements. From there, SOC builds a deployment plan that assigns equipment, crews, vehicles, and timelines with the same clarity you would expect from a seasoned operations officer.
Whether the objective is a single flagship monument or a multi‑state LED retrofit, the approach is the same: define the target, stabilize the schedule, and execute without surprises.
- Veteran‑led culture focused on discipline, safety, and accountability.
- Deep experience with national brands, franchise systems, and government contracts.
- Integrated partnership with Allen Industries for world‑class fabrication.
- Project tracking, photo documentation, and structured reporting for every mission.
For multi-site programs, these kinds of details add up: consistent brand color across cabinets and channel letters, predictable mounting strategies across different façade materials, and repeatable documentation that lets corporate teams see exactly how each location was executed. SOC’s field reports and photo sets turn individual storefronts into a reliable data set for future rollouts.
Capabilities built for demanding sign missions.
SOC’s service catalog is intentionally focused: everything we do ties directly to planning, fabricating, transporting, installing, and maintaining physical signage assets for business and institutional clients.
Exterior cabinets and channel letters, interior brand environments, vehicle graphics, window and glass treatments, and retrofit conversions—all handled by teams that understand structure, substrates, and the realities of working at height and in active environments.
- Exterior building signs, pylons, and monuments that anchor a site visually.
- Interior signage and wayfinding that keeps customers and staff oriented.
- Fleet graphics that turn every vehicle into a moving billboard.
- National rollout logistics, from survey to punch list close‑out.
- Service, removals, and LED retrofits that extend asset life and reduce outages.
Exterior & Site
- Channel letters on raceways or direct‑mount
- Wall cabinets, flag‑mounts, and projecting signs
- Monument signs and branded entry structures
- Pylon and high‑rise freeway identification
Interior & Brand
- Lobby logos and reception feature walls
- Room IDs, ADA signage, and code compliance
- Wayfinding, directional, and parking control
- Menu boards, wall graphics, and environmental branding
Wraps, partial wraps, and cut vinyl for single vehicles or coordinated fleets, including ladder racks and specialty bodies.
Multi‑location rebrands with shared standards, unified documentation, and consistent execution across markets and climates.
Scheduled night routes, on‑call service, and LED upgrades that keep brands bright and visible while protecting investment.
SkillBridge & veteran career pathways.
As an official Department of Defense SkillBridge partner, SOC turns the discipline, safety culture, and situational awareness of service members into valuable careers in sign installation, logistics, and operations management.
Under the leadership of Chief Human Resources Officer Valarie Troya, transitioning service members are paired with experienced project managers, lead installers, and operations coordinators. The objective is simple: move from military service into civilian roles that still reward precision, teamwork, and responsibility.
Training pipelines include equipment operation, rigging fundamentals, jobsite safety, permit navigation, and digital project systems. By the time a SkillBridge cohort graduates into full‑time roles, they are capable of running complex missions—not just shadowing them.
Request a SkillBridge BriefingOne‑to‑one guidance from seasoned sign professionals who understand both the field and the expectations of commercial clients.
Structured paths to industry certifications, equipment credentials, and safety training recognized beyond the sign industry.
Exposure to the full operational stack: estimating, scheduling, dispatch, coordination with general contractors, and close‑out documentation.
SOC’s commitment to veterans is not a tagline—it is a structural part of the business. Every successful deployment strengthens both the brand in the field and the careers of the people who made it happen.